KUALA LUMPUR, 20 SEPTEMBER 2017 - U Mobile today signed a memorandum of understanding (MOU) with MPI Generali Insurans Berhad (“MPI Generali”) to provide general insurance solutions to U Mobile’s customer base. Through this partnership, the telco’s customers will be able to subscribe, manage and view their general insurance coverage entirely via their mobile phones.

U Mobile’s relationship with MPI Generali started in 2016 when the insurance company provided travel insurance solutions to the telco’s long-term customers via its loyalty programme called ‘U Special’. The response was very encouraging and that led U Mobile to strengthen the partnership with MPI Generali further by extending the services to include other forms of general insurance, and at the same time make the services available to all its customers.

U Mobile’s Chief Executive Officer, Wong Heang Tuck, shared that this MOU reaffirms U Mobile’s existing partnership with MPI Generali. “U Mobile is all about innovating to provide the best experience to our customers. As part of our continued efforts to give unlimited peace of mind, we are soon able to give customers the options of purchasing and managing affordable general insurance solutions conveniently as it can all be done via their mobile phones.”

Oliver Tan, Chief Executive Officer of MPI Generali commented, “We’re proud and excited to collaborate with U Mobile again to offer our general insurance solutions to U Mobile customers. The mobile app platform that enables simpler and faster access to purchasing our insurance solutions adds to our multi-channel distribution network that reaches out to different segments of customers according to their purchase preferences to protect what’s precious to them. In addition, the increased number of distribution channels affirms our commitment to raise awareness of the importance of insurance protection among Malaysians.”

The MOU was signed by U Mobile’s Chief Executive Officer, Wong Heang Tuck and MPI Generali’s Chief Executive Officer, Oliver Tan. MPI Generali’s general insurance solutions will be available to U Mobile customers from the second quarter of 2018. For more information, visit the U Mobile website at www.u.com.my.